So, now that Oranje is over, I can show you all that behind-the-scenes making-of transparency that I’m so fond of around here (they requested we keep the actual experience a surprise for the night of the show, which I approved of.) So, now that it’s over and done for this year, it’s time to catch you up. Ready? Alright, here’s how to build that authentic Zed flavor right into a show:
1. Get Some Art
Maybe, say, twenty prints from your lengthy, long-running photo series, as selected by popular vote by your fans?
2. Plan Ahead
Based on stuff I knew from going to Oranje, and asking friends who had been in, I guessed at a rough size for the booth and got to work planning what equipment I was going to need to make this all happen (estimated 15×20′.)
3. Work On More Art
Maybe, say, 2 giant 2×3′ prints of your two most popular photos. That’ll probably go over well.
4. Find Out The Truth
After the Oranje organization meeting, I knew what my actual space looked like and how big it was (actual measurements 13.5 x 15′):
5. Get To Work
Order and assemble lights. Buy lumber. Work with Dad to lay out the frames for the walls so that reassembly on site will be easier.
6. Put It All Together
Bonus points on this one if you get your friends to help you reassemble the walls, only to discover that you were too ambitious and the walls are too tall to actually exist in your space.
At this point, it might be useful to frantically saw everything down to 8′ walls, with chaos, confusion, and crankiness all ruling the day. However, after that, it should just be a matter of putting everything where the little diagrams said they go, slap on some paint, and oh, I suppose, hang some art.
If you shoot a photo and realize no one can read your signboard because it’s friggin’ dark, maybe shed some light on the subject.
And, that’s about it. How to spend $800 and two months of labor from five people in six easy steps. Repeat annually, with any luck.